During the event, Italian companies in the “3F” sector received awards for the value they have created over the years with their brands. The companies were singled out both by the editorial staff of publications in LC Publishing and through “Fashion, Food, Furniture Brands – The value of 3F company brands”, a research project conducted by ICM Advisors. Various criteria were analysed which, in addition to economic performance, included innovation, level of internationalization, branding and marketing strategies, the opening of capital to investors, the ability and speed with which economic demand trends were seized on and sustainability.
The award that INTERNI received and which was accepted by managing director Stefano Cazzaniga, was for Best practices in finance for growth. Of the reasons advanced, it was shown that Interni, a company that has been in business for over 85 years with extensive distribution and international partnerships, has recently opened its capital with the intention of further expanding and developing itself on the domestic and international markets.